Surrey International World Music Marathon

Media / Press Kit

SURREY MARATHON A BOSTON QUALIFIER

FOR IMMEDIATE RELEASE – MAY 28, 2012

SURREY, BC – When the runners participating in the full or half marathon components of the inaugural Surrey International World Music Marathon begin their run, they will be setting history as well as taking the first step towards the world of marathon’s biggest event – the Boston Marathon. Despite it being the first year of the event, the Surrey Marathon has taken the official steps needed to be a “qualifying event” for the historic Boston race.

“It’s very exciting that, despite never having staged the Surrey event, we were able to obtain official certification of our course, which is the preface to being a Boston qualifier,” says Surrey Marathon Race Director Tim Hopkins. “The measurement and certification of a course is a very technical process, but we were confident going into the official measurement. Response by elite runners who have looked at the course think it will be an excellent experience for elite as well as beginner participants and we anticipate very fast times out of it.”

The legendary Boston Marathon, which is held annually in a number of cities in Greater Boston on the third Monday of April, is one of the world’s best-known road racing events. Certification of the Surrey event means participants successful at the Surrey Marathon are pre-qualified to participate in the iconic Boston race.

For those interested in participating in the inaugural event in the full, half, relay, 5K or Kids events, registration is open now at www.surreymarathon.com. Information packages are also available at the Central City Shopping Centre customer service centre and The Run Inn. Surrey International Marathon Society is supported by City of Surrey, Central City Shopping Centre, Tourism Surrey and Downtown Surrey Business Improvement Association.

Information about marathon training programs, event details and race registration can be found at www.surreymarathon.com

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Reference:
Laura Ballance
Surrey International Marathon
604.637.6646
604.771.5176
laura@lbmg.ca

ABOUT SURREY INTERNATIONAL MARATHON SOCIETY: The goal of the Society is to deliver a world-class marathon, which attracts participants from Surrey, BC and beyond to promote a healthy lifestyle of fitness, nutrition and fun.

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Photo courtesy of The City of Surrey.

ON THE ROAD TO RECOVERY!

MAYOR DIANNE WATTS TO PARTICIPATE IN THE SURREY INTERNATIONAL WORLD MUSIC MARATHON

FOR IMMEDIATE RELEASE – MAY 10, 2012

SURREY, BC: Organizers of the Surrey International World Music Marathon are thrilled to announce Mayor Dianne Watts will be participating in their inaugural event, September 18 – 20, 2012. Despite suffering a serious back injured in a horseback riding accident in July, 2011, the Mayor is far enough into her recovery to be able to participate in the 5k Concert Run/Walk.

“This is an important new event for the city of Surrey and I’m thrilled to be able to support it,” says Mayor Watts. “I will be walking in the 5K portion of the event and hope that people from across the city come out and join me.”

The 5K Concert Run/Walk will allow participants of all abilities to take part in this exciting event.

“We’re thrilled the Mayor is showing this kind of leadership and participating,” says Marathon Chair Elizabeth Model. “We’re calling on the entire community to register to come out and support the Mayor by walking alongside her.”

Along with Mayor Watts, participants in the 5K Walk include Councillor Judy Villenueve, Councillor Bruce Hayne, Councillor Marvin Hunt, Councillor Barb Steele and Councillor Mary Martin. Councillor Linda Hepner will be walking the Half Marathon and Councillor Barinder Rasode will be running the Half Marathon.

Information about marathon training programs, event details and race registration can be found at www.surreymarathon.com

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Reference:
Laura Ballance
Surrey International Marathon
604.637.6646
604.771.5176
laura@lbmg.ca

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MAKE YOUR MARK ON SURREY SPORTS HISTORY!

FOR IMMEDIATE RELEASE – APRIL 25, 2012

SURREY, BC: Organizers of the inaugural Surrey International World Music Marathon are inviting the public to be a part of local sports history in a unique design competition for the highly anticipated race’s participant medals.

“In any world class marathon, one of the most anticipated aspects for participants in the full or half marathon events is the medal they receive at the finish line,” says Marathon Chair Elizabeth Model. “We know that the competitors who are traveling from across the region as well as around the world will be looking forward to having a very special souvenir of the inaugural event.”

The design competition is open to all, and a panel of judges will select the winning entry.

“We encourage people of all ages and skill levels to show their civic pride and enter to have their design be part of Surrey sports history,” says Model. “Whether you are 8 or 80, have lots or no design experience, this is an open competition that everyone can participate in.”

Applicants can submit their designs via the Surrey Marathon by clicking here.

Entry specifications:

Design will be made to fit on a 3” diameter medal
Maximum of one color
Deadline for submissions is May 31, 2012 via the Marathon website

Must include:

“2012 Finisher” and use either the Surrey International Marathon logo (downloadable EPS logo on Marathon website) or the words “Surrey International Marathon.”

Information about marathon training programs, event details and race registration can be found at www.surreymarathon.com

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Reference:
Laura Ballance
Surrey International Marathon
604.637.6646
604.771.5176
laura@lbmg.ca

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SURREY INTERNATIONAL WORLD MUSIC MARATHON

ANNOUNCEMENT: NEW RELAY RACE ADDED

FOR IMMEDIATE RELEASE – MARCH 22, 2012

SURREY, B.C. The Surrey International Marathon Society is pleased to announce the addition of the Relay Race category to its list of events for the inaugural Surrey International World Music Marathon taking place Sept 28 – 30, 2012. The new Relay Race will offer registrations for two-person teams running the Half Marathon and four-person teams running the Full Marathon.

The relay exchange will be located at Bear Creek Park, which is another great part of the new course. Race Director Tim Hopkins noted, “This new race category will allow us to provide an exciting course to challenge the 10K runners. We’re looking forward to a strong slate of elite runners who will strive for their best times ever as they attempt to set the inaugural course records.”

adidas® Canada has signed on as “Official Provider of Surrey Marathon Apparel and Footwear” as the company will provide technical shirts for all Marathon and Half Marathon runners, as well as T-shirts for participants of the 5k Concert Run and Century Group Kids Fun Run.

The new deal makes the sportswear manufacturer the exclusive supplier in the athletic apparel and footwear category and with adidas support the 13-mile race will now be entitled “The Run Inn Half Marathon.”

“It is a wonderful opportunity for our new marathon to partner with a first-class international supplier like adidas,” said Surrey Marathon Chair Elizabeth Model. “This deal will help grow our event, bring more visibility to the new Surrey and help enhance our race experience for all participants.”

The adidas Group is one of the global leaders within the sporting goods industry, offering a broad range of products around the core brands: adidas, Reebok, TaylorMade and Rockport. Headquartered in Herzogenaurach, Germany, adidas has more than 42,000 employees globally and is a specialty running brand leader.

“Our new partnership with the Surrey Marathon allows us to bring the best in adidias performance products to B.C.’s fastest growing city, and promotes the development of a new and exciting running event,” said adidas Regional Sales Manager, Jeff Simmonds.

The inaugural Surrey International World Music Marathon race events include a Full Marathon, Run Inn Half Marathon, and the Century Group Kids Fun Run on September 30, 2012. The 5K Concert Run will take place on Saturday, September 29 at Central City Plaza — the Start/Finish location and host of the Weekend Expo.

This innovative marathon will feature ‘Cultural Music Miles’ with love colourful music performances highlighting each mile along the marathon route. World music performers and cultural organizations will showcase their art, music, costumes, food, and beverage to present out incredible spirit and celebrate Surrey’s multicultural heritage.

Registration is open now at www.surreymarathon.com. Information packages are also available at the Central City Shopping Centre customer service centre and The Run Inn. The Surrey International Marathon Society is supported by City of Surrey, Central City Shopping Centre, Tourism Surrey, and Downtown Surrey Business Improvement Association.

Information about marathon training programs, event details, and race registration can be found at www.surreymarathon.com.

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For more information, contact John Donnelly & Associated at 604.654.2612 john@donnellyevents.com

ABOUT SURREY INTERNATIONAL MARATHON SOCIETY: The goal of the Society is to deliver a world-class marathon which attracts participants from Surrey, B.C. and beyond to promote a healthy lifestyle of fitness, nutrition, and fun.

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SURREY INTERNATIONAL WORLD MUSIC MARATHON

- ANNOUNCEMENT: RACE REGISTRATION OPENS -

FOR IMMEDIATE RELEASE – SEPTEMBER 28, 2011

SURREY, BC. The Surrey International Marathon Society is pleased to announce
the public registration is now open for the inaugural Surrey International World Music
Marathon on September 30, 2012. Race events include a Full Marathon, Half-Marathon
and the Century Group Kids Fun Run. A new event has just been announced – the 5K
Concert Run will take place on Saturday Sept 29 at Central City Plaza, the Start/Finish
location and host of the Weekend Expo.

This innovative marathon will feature ‘Cultural Music Miles’ – with live colourful music
performances highlighting each mile along the marathon route. World music performers
and cultural organizations will showcase their art, music, costumes, food and beverage
to present our incredible spirit and celebrate Surrey’s multicultural heritage.

The Weekend Expo running September 28-30 will see an excellent array of fitness
exhibitors and health products including interactive games and activities, in addition to a
fully programmed stage with music and guest speakers.

The three-day festival site at Central City Plaza will present cultural foods, live music
and active lifestyle vendors. The new 5K Concert Run will culminate with a Finish Line
Concert featuring recording artists to be announced in 2012.

The road course will proceed through North Surrey along a route from 108 Avenue
down 132nd Street to 88th Avenue – by Bear Creek Park and Green Timbers Park and
returning along Fraser Highway.

Runners will enjoy a colourfully decorated course with each participating cultural group
providing volunteers, healthy snacks and treats. Walkers and casual participants are
invited to visit the stages along the course and soak up the festival atmosphere at
Central City Shopping Centre.

Registration is open now at www.surreymarathon.com. Information packages are
also available at the Central City Shopping Centre customer service centres and The
Run Inn. Surrey International Marathon Society is supported by City of Surrey, Central
City Shopping Centre, Tourism Surrey and Downtown Surrey Business Improvement
Association.

Local groups or businesses that are interested in participating are asked to contact the
Downtown Surrey Business Improvement Association at 604-580-2321. Information
about marathon training programs, event details and race registration can be found at
www.surreymarathon.com

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For more information, contact John Donnelly & Associates at 604-654-2612, john@donnellyevents.com

ABOUT SURREY INTERNATIONAL MARATHON SOCIETY: The goal of the Society
is to deliver a world-class marathon, which attracts participants from Surrey, BC and
beyond to promote a healthy lifestyle of fitness, nutrition and fun.

SURREY INTERNATIONAL WORLD MUSIC MARATHON

- NEW EVENT ANNOUNCEMENT -

FOR IMMEDIATE RELEASE – MAY 3, 2011

SURREY, BC. The Surrey International Marathon Society is pleased to announce the date is set for the inaugural Surrey International World Music Marathon on September 30, 2012. Race events include a Full Marathon, Half Marathon, 5K Run and a Kids Fun Run.

The Start/Finish Line will be at Central City, Surrey, BC, Canada and the road course will proceed through North Surrey along a route from 108 Avenue down 132nd Street to 88th Avenue – by Bear Creek Park and Green Timbers Park and returning along Fraser Highway.

This innovative marathon will feature ‘Cultural Music Miles’ – with live colourful music performances highlighting each mile along the marathon route. Local performers and cultural organizations will showcase their art, music, costumes, food and beverage to present Surrey’s incredible diversity and celebrate the city’s multicultural heritage.

The Wellness Expo running September 28-30 will see an excellent array of health and fitness exhibitors including interactive games and activities, in addition to an educational Speaker Series. The festival site at Central City Plaza will host a three-day event with cultural foods, live music and active lifestyle vendors.

The Surrey International World Music Marathon will culminate with a Finish Line Concert featuring world-class talent.

Runners will enjoy a colourfully decorated course with each participating cultural group providing music, costumed dancers, volunteers, healthy snacks and treats. Walkers and casual participants are invited to visit the stages along the course and soak up the festival atmosphere at Central City Shopping Centre.

Local groups or businesses that are interested in participating are asked to contact the Downtown Surrey Business Improvement Association at 604-580-2321. Information about the event training programs, details and ways to register for the race can be found at www.surreymarathon.com.

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For more information, contact John Donnelly & Associates at 604-654-2612, john@donnellyevents.com.

ABOUT SURREY INTERNATIONAL MARATHON SOCIETY: Surrey International Marathon Society is supported by Central City Shopping Centre, City of Surrey, Downtown Surrey Business Improvement Association and Tourism Surrey. The goal of the Society is to deliver a world-class marathon, which attracts participants from Surrey, BC and beyond to promote a healthy lifestyle of fitness, nutrition and fun.